CycleTrader Reporting

If you only use your Cycle Trader account to list motorcycles, you leave money on the table. Their Market Insights tool has several features that are included with even the most basic package that will help you sell more motorcycles and be more efficient. When you go to Cycle Trader and log into your Dealer … Read more

Understanding Inventory Shaping and Market Forces

For those business models that rely on procuring and selling inventory for their revenue, it is essential for the people who handle the inventory to have a clear channel of communication with the marketing team. There are companies where that isn’t always the case, resulting in wasted money and slow reaction time. Slow reaction time … Read more

Combining Data Points to Build an Inventory Marketing Strategy

Powersports dealerships have access to more information now than ever before. We have incredibly detailed reports that can be reviewed and data that can be downloaded – often at no cost. Our dealerships use much of our marketing budget for advertising through online listing services, search engine marketing, social media marketing, and our CRM data. … Read more