I take a look at how a good disaster plan is important and how it helps to give dealership owners breathing room to make key decisions during a crisis.

Knowing the characteristics of what is popular in your DMA and then matching that to your own inventory is a very valuable tool when creating campaigns.

Before you agree to turn over your domain registar account to a developer you need to read this article.  You should consider this article when you are working with a developer on a new website and registering a new domain.  Understand your intellectual property and its value as well as the hazards of losing control of your domains.

I dislike the idea of any area of a business being a black hole for expenses. Granted, some things are hard to quantify, but every cost and its resulting return should be something that is understood.  Especially in a fast paced environment such as a start-up where everyone is stretched thin.  It is just too easy to bleed cash from an area where someone simply doesn't have the time to watch all the corners.

Our finance directory Robert Matt was recently interviewed by Powersports Finance about our meteoric rise to the top as an Indian motorcycle dealer.  Click the link below to read the entire article.